Foodcheck.nl is the creator of all natural in between snacks. During a internship at Studio Piraat I had the privilege to create a new logo/label for their newest product, the Puur bar. Puur is a all natural snack made from natural ingredients that are shipped in from all over the world.
a color scheme was chosen to differentiate the two different flavors. The logo is bold and clear with a natural touch because of the typography. Because of the colors and logo type the design reflects the raw and belly filling image of the bar.